Temidayo, the founder of Ade + Ayo, designs beautifully crafted items that make the African aesthetic practical for the littlest among us, while keeping things modern and affordable for you. She loves bringing the warmth, vibrance and joy of African cultures to your home through pieces you and your baby will love.

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Ade + Ayo was born when Temidayo was pregnant with her first baby. As a Nigerian Canadian now living in the United States, she has experienced a lot of changes in her life. The smell of Nigerian food, the sound of Nigerian music and the colors and patterns of traditional Nigerian clothing have made everywhere she has lived feel like home. As she excitedly started working on her son's nursery and wardrobe, the search for nursery decor and baby clothes that would remind her of home and introduce him to the beauty of Africa revealed a huge gap. So, Ade + Ayo was born. “Ade + Ayo” combines the Yoruba (Nigerian language) words for “crown” and “joy,” reflecting the pride and happiness children bring to their parents’ lives.

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Temidayo's vision for Ade + Ayo is to foster connection for children. Ade + Ayo encourages a connection to our global community, and their products ignite curiosity and spark love and respect for the people and cultures whose stories these items tell. Ade + Ayo’s collections are beautiful, comfortable and kind. The “kind” refers to their core commitments: the priority they place on artisan-crafted products and their focus on eco-friendly and sustainable practices. "Kind" also refers to their commitment to donating a portion of the proceeds from Ade + Ayo to organizations aiming to improve the education gap for young children in sub-Saharan Africa.